Vission, Mission Core Values Essay - 1647 Words

What makes the truly exceptional companies different from the other companies? How can Disney get 38,000 employees to operate as one, to react to thousands of different situations a day Ââ€" yet consistently? How did Dee Hock create an entirely new type of organization, VISA, which now dominates financial transactions across the world with a seamless service? Vision, mission core values, which are aligned through all recruitment, training, controls and decision making. Developing a vision, mission and values is the foundation for long term success. If a vision and mission is recognized by all stakeholders and affects every hiring, strategic decision and communication; its effect can be magic. Developing a vision, mission and values is a†¦show more content†¦Warren Bennis, a noted writer on leadership, says: To choose a direction, an executive must have developed a mental image of the possible and desirable future state of the organization. This image, which we call a visio n, may be as vague as a dream or as precise as a goal or a mission statement. A vision helps unite people towards a purpose. Creating and living a vision is the role of leaders in organizations. They have to espouse it and help others to believe it. Visions are aesthetic and moral; they come from within as well as outside. According to Disney, a successful vision accomplishes six goals: • gives a sense of the future • guides decision making • creates a shared purpose • provides guidelines that determine behavior • inspires emotion • connects to values Mission Mission is the WHY? the organizations answer to the question, Why do we exist? A mission statement is an organizations vision translated into written form. It is a unifying statement of what an organization is in business to do. It is a key reference point in the planning and implementation of change. It makes concrete the leaders view of the direction and purpose of the organization. For many corporate leaders it is a vital element in any attempt to motivate employees and to give them a sense of priorities. A mission statement should be a short and concise statementShow MoreRelatedvison, mission and objectives for yum brands1633 Words   |  7 Pagesbusiness success in any tough market industry. To accomplish the aim, I will be writing a report with concise analysis of the organization’s history, development and growth. And a critical analysis of the organization’s strategic Vision, Mission Statement, Values and Objectives. With appropriately putting key strategic theoretical tools which should aid the analysis. From the conclusion of this project, it will be a foundation which will lead onto further investigation into their business strategyRead MoreFN Strategic Management2645 Words   |  11 PagesSTEP 1 :EXISTING MISSION, VISSION AND STRATEGIES Vision: â€Å"To be a world-class multinational enterprise with an Asian base, providing superior returns with a focus on the Food amp; Beverage, Properties and Publishing amp; Printing businesses.† Mission: â€Å"To be a world-class multinational enterprise providing superior returns to our shareholders, excellent value for our customers and a rewarding career for our employees.† STRATEGIES Famp;N existing strategy is differentiation , this isRead MoreFN Strategic Management2634 Words   |  11 PagesSTEP 1 :EXISTING MISSION, VISSION AND STRATEGIES Vision: â€Å"To be a world-class multinational enterprise with an Asian base, providing superior returns with a focus on the Food amp; Beverage, Properties and Publishing amp; Printing businesses.† Mission: â€Å"To be a world-class multinational enterprise providing superior returns to our shareholders, excellent value for our customers and a rewarding career for our employees.† STRATEGIES Famp;N existing strategy is differentiation , this is throughRead MoreWal Mart For My Hospitality Analysis1496 Words   |  6 Pagesand children, household items, and health and beauty products. 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However, at this rate, by the end of 2011, we might have only one MeeGo product in the market, Elop wrote. | vission, mission statement of nokia Vision Nokia’s vision is simply â€Å"Connecting People† mission statement Nokia Corporation defines its mission to connect people through mobile phone technology and quotes its mission statement as follows â€Å"Our strategic intent is to build great mobile products our job is to enable billions of people everywhere to get connected† Read MorePepsis Marketing Mix2786 Words   |  12 PagesTABLE OF CONTENTS ABSTRACT 2 INTRODUCTION 2 MISSION STATEMENT 3 VISSION 3 ABOUT Pepsi 3 CORPORATE OVERVIEW AND FINANCIAL PERFORMANCE 4 5C ANALYSIS 5 6P’S OF A BUSINESS 8 CREATIVE STRATEGY OF Pepsi 13 DISTRIBUTION SYSTEM 13 SWOT ANALYSIS 14 CONCLUSION 15 ABSTARCT The marketing plan is central to the business plan. Marketing research helps you define your product or service, the target market, and the competition. 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